DFW Business Culture

Sep 11, 2019

In this episode, Tom and Andres Giraldo discuss:

• How to market your business in the modern era.
• Why business leaders often pay too much for advertising.
• How to take the ego out of advertising.
• Why it's important to build your brand.

Key Takeaways:

• Online technology has changed the way consumers learn about and,...

Sep 4, 2019

In this episode, Tom and Matt Hoffman discuss:

• How the hotel industry is changing.
• What a short-term rental is.
• How technology is affecting travel.
• Why you should communicate with everyone on your team.

Key Takeaways:

• Your ideas are a commodity and should be treated that way.
• Your culture should be understood by...

Mar 27, 2019

In this episode, Tom and Mike "Batman" Cohen discuss:

• The ethics of modern recruiting.
• How to find employees that fit YOUR company.
• How to set yourself apart from the competition.
• Why a strong culture will attract better job applicants.

Key Takeaways:

• The internet has made it possible for potential hires AND...

Mar 13, 2019

In this episode, Tom discusses:

• The differences between coaching and mentoring.
• When/how often to coach your team.
• How to be successful at coaching.
• Why most people don't know how to coach.

Key Takeaways:

• If you're telling your team what to do, you're NOT coaching, you're supervising.
• A good leader should spend about...

Mar 6, 2019

In this episode, Tom and Michael Welch discuss:

• The growing CBD and hemp industry.
• The recent farm bill that legalized growing hemp.
• How to learn from your competitors.
• Why research is key to kickstarting a new business.

Key Takeaways:

• Your competitors are your best benchmarks for success/failure in your industry.